Junior Lead Generation Associate

1. Lead Generation Researching potential clients through market analysis, database mining, and social media (LinkedIn) to identify high-potential leads that match the company’s ideal customer profile.
2. Executing outreach campaigns via cold calling, personalized emails, and social selling to initiate conversations and build interest.
3.Evaluating leads based on their engagement level and readiness to purchase using lead scoring systems to ensure the sales team focuses on promising opportunities.
4. Lead Nurturing: Developing relationships with prospects over time through targeted content and follow-ups to move them through the sales funnel.

Essential Skills for Success

1. Persuasive Communication: The ability to deliver a clear, convincing pitch and handle objections professionally over the phone or email.
2.Data Literacy: Using analytical skills to interpret campaign data and identify market trends.
3.Resilience: Dealing with frequent rejection is a core part of the job, requiring a persistent and goal-driven mindset.